Angry Letter
Draft #1
Zachary Chock
1 Infinite Loop
Cupertino
408.996.1010
408.996.1010
Dear Apple,
I have been using your products for a good portion of my life – The IMac, IPod, Macbook, and all of these function as I hoped each to function as they were advertised.
On the Contraire, the items and products are very repetitive when they are released. You update the Applications for your platforms a lot, and each time, they are more expensive, or have features taken out. Many updates and new releases of a product are the same as the previous version with features excluded that were in the previous version, and very little changes made to the features. In the latest release of Final Cut Pro, Final Cut Pro X, the application was not compatible with the older versions of final cut, or had many of the features, or functions of final cut that everyone and I loved about FCP. To sell that item with missing and incompatible features for $US 300 is not fair. I know you may be calling it revolutionary, but I think it is just the same thing with a new gadget or device slapped on it.
Also, I found it to be annoying that when I buy a new Mac, or IPod, another machine seems to come out yearly or every few months. If anything, there should be a service that exchanges the former device with the newest release to date. Besides that, I think the products, service, and compatibility are fine. I do not have any argument for the customer service.
Sincerely,
Zachary Chock
Hey zach great job so far. Your essay was great so far and included lots of details even naming examples like final cut pro x and how they took features out and how it wasnt compatible. Maybe you should just put some examples of products that became more expensive because though final cut pro x had less features the price was actually lowered. But great start.
ReplyDelete- Chad Masuda
Hi Zach,
ReplyDeleteYou seem to have a valid issue with Apple. What's needed is clearer organization and wording.
Clear up the statement "products are repetitive when they are released." What does that mean? Your letter does not really support "repetitive" so you may need to reword or delete that claim.
Then, be very clear and organized in your comments. Separate each claim and then support it with specific examples: 1) more expensive, 2) features taken out, 3)same features...or something like that. Right now, they're all jumbled together and the result is confusion.
Then, for your comments about the hardware, you need to be much more specific than "seems to come out yearly or every few months." Target a particular product that is the most at fault and provide specifics about the new version dates and prices.
mrs s